Top Photo and Video Apps on iOS in Ghana Q4 2024

In the fourth quarter of 2024, the photo and video app category on iOS in Ghana saw interesting dynamics, as revealed by Sensor Tower data. Here's a closer look at the top five apps:

CapCut - Video Editor by Bytedance Pte. Ltd experienced significant growth. Weekly downloads peaked at around 49.7K by the end of December, while weekly active users climbed from 212.5K to approximately 297K. Revenue saw an upward trend, reaching $1.9K in mid-December.

YouTube maintained a strong presence with weekly downloads ranging from 16.3K to 25.2K. Active users remained robust, peaking at nearly 3.9M in early December. Revenue was stable, hovering around $1.5K to $1.8K throughout the quarter.

Snapchat from Snap, Inc. showed consistent performance. Weekly revenue peaked at $4.7K in late December, while downloads fluctuated between 17.3K and 23.2K. Active users remained steady, closing the quarter at about 1.9M.

Instagram saw a varied pattern in its metrics. Weekly downloads ranged from 10.8K to 19.2K with active users peaking at 435.5K in early November. Revenue showed some spikes, notably reaching $1.5K mid-December.

Passport Photo & ID Maker had a unique trajectory. Downloads started strong with 35.4K but saw a decline to just over 120 by December. Active users decreased from 19.9K to 8.5K, while revenue was minimal, peaking only at $147 at the start of the quarter.

These insights provide a snapshot of the competitive landscape for photo and video apps in Ghana. For further details, more insights are available through Sensor Tower.